Archive for July, 2014

July 2014 Triangle-RDU Marketing, PR and Advertising Events

This month’s events offer great opportunities for Triangle marketing, PR and advertising pros to learn and make connections. Read on for more info, then register to attend!

July 8 – Triangle AMA Marketing Automation SIG, 12:00-1:00 p.m. at FirstPoint Management Resources, 1500 Sunday Drive, Suite 102, Raleigh. Join other Triangle AMA members for a monthly special interest group to discuss the latest trends, tips and best practices in Marketing Automation for both B2C & B2B. Cost: Free for members, $10 for nonmembers; registration required. Connect on Facebook; Twitter: @TriangleAMA.

July 16Triangle AMA Higher Education Marketing and Communications SIG, 8:00-9:00 a.m. at Duke University Bryan Center UCAE Office, 125 Science Drive, Durham. Join the discussion at the July Higher Ed SIG, where we will share some preliminary research on the subject of marketing effectively to university audiences. Cost: Free for members, $10 for nonmembers; registration required. Connect on Facebook; Twitter: @TriangleAMA.

July 16North Carolina PRSA Professional Development Luncheon: Internal and External Branding, 11:30 a.m.-1:15 p.m. at Crabtree Tavern, 5300 Homewood Banks Drive, Raleigh. Join NCPRSA and Alice Grey Harrison, corporate communications director for accounting firm Dixon Hughes Goodman and explore the connection between internal and external communications in regards to branding. The session will also showcase how to build strong internal brand recognition which will drive the ultimate success of the external brand in the market. Cost: $25 for members, $35 for nonmembers, $20 for students. Connect on Facebook; Twitter: @NCPRSA.

July 16Independent Communicators Alliance, How-Tos: Finding Your Niche, Goal-Setting, Brand Building, Internet Radio, 6:30-8:30 p.m. at O’Malley’s, 5228 Hollyridge Drive, Raleigh. Speaker Kala Ambrose teaches her clients to develop their entrepreneurial intuition, which brings clarity for branding and building platforms. Kala is an entrepreneur, author, columnist, inspirational speaker, teacher and host of the Explore Your Spirit with Kala radio show. Cost: $5. Connect on Twitter: @ICATriangle.

July 16AIGA Raleigh Town Square, 7:30 p.m. at Cocoa Cinnamon, 420 W. Geer Street, Durham. The AIGA Town Square is an open meet-up for designers in the Durham/Chapel Hill area to network, have a beer and discuss ideas & the latest design trends. Cost: Free, but registration is required. Connect on Facebook; Twitter: @aigaraleigh.

July 17RTP 180: Art in the Triangle, 5:00-7:30 p.m. at 12 Davis Drive, Research Triangle Park. This month’s RTP 180 is all about showcasing as many types of art as we can fit on stage, in our lobby and maybe even outside on a stage. From visual art to the more performance based kind, come with an open mind and be ready to rock. After the lightning talks, Jack the Radio will be playing, thanks to collaboration with Hopscotch. Sigma Xi is also bringing over light up bug-attracting-sculptures. And, our lovely friends at the North Carolina Museum of Art will be doing live art demonstrations. The show starts at 6:00. Cost: Free, but all 300 seats are usually claimed. Connect on Twitter: @theRTP.

July 22 Triangle AMA Healthcare Marketing SIG, 8:00-9:00 a.m. at Blue Cross Blue Shield of NC, 1830 Chapel Hill Road, Chapel Hill. The Healthcare Marketing SIG focuses on marketing challenges facing the healthcare industry in 2014 and beyond, and creative and innovative ways marketers can make an impact on their customers and their businesses. Cost: Free for members, $10 for nonmembers; registration required. Connect on Facebook; Twitter: @TriangleAMA.

July 23TIMA Raleigh July Luncheon, Executive Insights: How to Time Your Digital Campaign for Maximum Results, 11:30 a.m.-1:00 p.m. at Hampton Inn and Suites Brier Creek – 8021 Arco Corporate Drive, Raleigh. For our next Executive Insights event, Dave Wolak of Dave Wolak Outdoors Inc. will share insights from his 10 years as a marketer and entrepreneur. Cost: $25 for members, $40 for nonmembers. Connect on Facebook; Twitter: @TIMA_NC.

July 24 – North Carolina PRSA Summer Networking Social, location, time and cost TBA. Connect on Facebook; Twitter: @NCPRSA.

July 24Triangle AMA Digital Marketing and Analytics SIG, 6:00-7:00 p.m. at Method Savvy, 502 Rigsbee Avenue Suite 205, Durham.  Join other results-oriented marketers for the Digital Marketing & Analytics SIG for an open discussion with AMA members focused on how analytical thinking can inform the marketing process. Cost: Free for members, $10 for nonmembers; registration required. Connect on Facebook; Twitter: @TriangleAMA.

July 26Triangle AMA Family Fun Night at the Carolina RailHawks, 7:30-9:30 p.m. at WakeMed Soccer Park, 100 Soccer Park Drive, Cary. Join the Triangle AMA on July 26th at WakeMed Soccer Park to see the Carolina RailHawks take on the Ottawa Fury. For only $30, gain exclusive access to the Coke Party Box, a mini sports pub located right in the stadium with a bar, high-top tables and chairs, multiple TVs, with catered food, soda, and beer along with a premium seat ticket in section 303. We are happy to offer those under 21 access to the Coke Party Box and a premium seat ticket for only $15. To avoid the online convenience fees, please call Jessie at 919-459-8146, to order tickets directly. RSVP by July 13. Connect on Facebook; Twitter: @TriangleAMA.

July 31SEO What You Need to Know Meetup: Fix Your Paid Advertising and Increase Your ROI, 6:30 p.m. at McKimmon Conference and Training Center, 1101 Gorman St., Raleigh. Are you tired of wasting money online? Does Google Ad Center just seem confusing? Are your Google ads just not converting? If you said yes to any of these three, July’s SEO Meetup is here to help you. Cole Watts from TheeDesign Studio and Nina Martinez from The Dots Media will walk you through the common mistakes that they see in most Adwords accounts. Cost: Free, but registration is encouraged. Host Phil Buckley is on Twitter: @1918.

No Triangle-area marketing or program events in July (or not yet posted):

Please send event info or corrections to patrick at Our LinkedIn group is Triangle PR and Marketing Professionals.