Home > Local Awards, PR, Marketing and Advertising, Triangle-area Events > October 2013 Triangle-RDU Marketing, PR and Advertising Events

October 2013 Triangle-RDU Marketing, PR and Advertising Events

Fall is here, and events for Triangle Marketing, PR and Advertising pros are plentiful! Take time this month to meet, greet, and learn.

October 2 – Triangle AMA Higher Education Marketing and Communications SIG, 8:00-9:00 a.m. at Duke University, 201 Flowers Building, 404 Chapel Drive, Durham. This month the SIG will focus on LinkedIn: Strategies/tactics for how a university center can use LinkedIn to build a community of academics, policymakers, advocates and practitioners interested in turning knowledge (e.g., research findings and policy analysis) into better policy and practice on a national level; and how to build a killer LinkedIn profile for a university scholar and use it to build brand and visibility. Cost: Free for members, $10 for non-members. Connect on Facebook; Twitter: @TriangleAMA.

October 2AIGA Raleigh Community Meeting, 6:30-8:00 p.m. at New Kind, 105 Brooks Avenue, Raleigh. All are invited to join us at our Monthly Community Meeting. There’s no better way to see what’s going on in the Triangle creative community, get involved, and participate in shaping the chapter’s growth. Cost: Free, but registration is required. Connect on Facebook; Twitter: @aigaraleigh.

October 3Triangle AMA Content Marketing SIG, 6:30-7:30 p.m. at Centerline Digital, 509 W. North Street, Raleigh.  The growing impact of digital and social media is making it more important than ever to understand how to wield the principles of Content Marketing. Every month, this SIG will explore those principles in depth and define paths to Content Marketing success. Cost: Free for members, $10 for non-members. Connect on Facebook; Twitter: @TriangleAMA.

October 3AIGA Raleigh Made Good Follow up; Action with Your Peers, 7:00-9:00 p.m. at New Kind, 105 Brooks Avenue, Raleigh. On September 26th, AIGA Raleigh presented Made Good: An evening to celebrate design & its promise for social change. If you attended that event, you will be able to attend these working sessions free of charge—bring your ticket from the event to enter for free; the cost is $5 if you didn’t attend the September 26 event. Connect on Facebook; Twitter: @aigaraleigh.

October 8 – AIGA Raleigh Lunch & Learn: 10 Ways to Improve Your Website’s User Experience, 11:30 a.m.-1:00 p.m. at 18 Seaboard, 18 Seaboard Avenue, Raleigh.  Many decisions you make as the site designer can impact UX (user experience) for better or worse even before opening Photoshop or touching a line of HTML. Learn ways you can approach your web design projects from the user’s perspective and what they’re looking for. Web designer and front-end developer Shannon Mølhave (@LeftyDesigner) will give you 10 concrete ways to make your websites easier to use and satisfy your clients. Cost: $25 for members, $30 for non-members. Connect on Facebook; Twitter: @aigaraleigh.

October 8Triangle IABC Monthly Professional Development Meeting: William Peace University, “The power of branding and rebranding – a successful re-launch,” 12:30-1:30 p.m. at Crabtree Tavern, 5300 Homewood Banks Drive, Raleigh. Peace College recently rebranded themselves into William Peace University, led by their vice president of communications and marketing, Justin G. Roy. More than just renaming, this task focused on restructuring a brand that was publicly recognized as a women’s-only college for more than 150 years into William Peace University, a fully coeducational institution.  Cost: Members $20, non-members $35, students $5. Connect on Facebook; Twitter: @IABCNCTriangle.

October 8LinkedIn Live Raleigh’s Bi-Monthly Business Networking Event, 6:00-9:00 p.m. at the Solas Rooftop Lounge, 419 Glenwood Avenue, Raleigh. A suggested $5-10 donation collected at the door will benefit ActivateGood.org, a nonprofit organization that connects individuals, groups, and companies to volunteer needs with partnering nonprofits in Wake County and surrounding areas and empowering the next generation of young volunteers and community leaders through the Activate Schools Initiative. Connect on Facebook; Twitter: @LinkedinRaleigh.

October 10NCPRSA PR & Marketing Seminar – Write, Rinse, Retweet: Mastering Communication Strategies in a Connected Economy, 8:00 a.m.-5:00 p.m. at the William and Ida Friday Center for Continuing Education, Chapel Hill. The 2013 PR and Marketing Seminar is a must for communications professionals in the southeast. Come gain fresh insight and inspiration from thirty communications experts from across the country. They’ll talk strategy, tools and tactics, and provide invaluable insights on industry trends and what’s next.  Cost: $310 for members of participating organizations, $395 for non-members. Connect on Facebook; Twitter: @NCPRSA.

October 10 – Triangle AMA Marketing Automation SIG, 12:00-1:00 p.m. at FirstPoint Management Resources, 1500 Sunday Drive Suite 102, Raleigh. Join other Triangle AMA members for a monthly special interest group to discuss the latest trends, tips and best practices in Marketing Automation for both B2C & B2B. The Marketing Automation SIG is hosted by Neolane, Inc. Cost: Free for members, $10 for non-members. Connect on Facebook; Twitter: @TriangleAMA.

October 10AAF-RDU Public Service Campaign: Creative Challenge Kickoff, 12:00-1:30 p.m. at Fairway Outdoor Advertising, 508 Capital Boulevard, Raleigh. Join us for lunch to kick off our Creative Challenge, a friendly competition to engage students and professionals in the Triangle market to donate their time and creative talents to help develop a Public Service Announcement (PSA) campaign for a local non-profit. We’ll be introducing this year’s non-profit, E3 Project, reviewing their creative brief, along with highlighting the details of the challenge. Cost: Free. Connect on Facebook; Twitter: @AAFRDU.

October 10AIGA Raleigh Made Good Followup: Action in Your Process, 7:00-9:00 p.m. at New Kind, 105 Brooks Avenue, Raleigh. On September 26th, AIGA Raleigh presented Made Good: An evening to celebrate design & its promise for social change. If you attended that event, you will be able to attend these working sessions free of charge—bring your ticket from the event to enter for free; the cost is $5 if you didn’t attend the September 26 event. Connect on Facebook; Twitter: @aigaraleigh.

October 10NC Technology Association Come Tech Out the Triangle Job Fair, 8:30 a.m.-1:00 p.m. at McKimmon Center (NC State), 1101 Gorman Street, Raleigh. NCTA, CED and Work in the Triangle have teamed up to host the COME TECH OUT the Triangle Job Fair to promote job openings in the tech industry. Expected attendance is 300+ job seekers. Cost: The Job Fair is free to attend, but registration is required. Connect on Facebook; Twitter: @NCTA.

October 11 – Triangle AMA Social Media SIG, 8:00-9:00 a.m. at Capstrat, 1201 Edwards Mill Road, Fourth Floor, Raleigh. Join other Triangle AMA members at the Triangle AMA Social Media Special Interest Group (SIG) to discuss the latest trends and tips in Social Media. The SIG is provides an opportunity to share best practices, keep up with the latest developments and learn from other Triangle AMA members. Cost: Free for members, $10 for non-members. Connect on Facebook; Twitter: @TriangleAMA.

October 16Independent Communicators Alliance Meetup: What You Need to Know to Use (and sell) Content Marketing Effectively, 6:30-8:30 p.m. at O’Malley’s, 5228 Hollyridge Drive, Raleigh. Join us to learn how you and your clients can use content marketing to generate leads, increase customer loyalty and increase sales.  Our speaker is Melissa Breau, a copywriter, editor and content marketing consultant who helps clients maximize their profits. Cost: $5. Connect on Twitter: @ICAtriangle.

October 16AIGA Town Square, 7:30 p.m. at Tyler’s Speakeasy, 100 East Main Street, Carrboro. The AIGA Town Square is an open meet-up for designers in the Durham/Chapel Hill area to network, have a beer and discuss ideas & the latest design trends. Cost: Free, but registration would be nice. Connect on Facebook; Twitter: @aigaraleigh.

October 17 Triangle AMA October Luncheon, “Logistics” of a Growing Brand – Staying Relevant for a Century, 11:30 a.m.-1:30 p.m. at Brier Creek Country Club, 9400 Club Hill Drive, Raleigh. How does a 106 year old company keep its brand relevant? Find out how UPS continues to grow its brand during a period of transformation, while staying true to their heritage and committed to their customers. Gain insights from this national brand on how you can effectively manage marketing spend, leverage marketing techniques and measure marketing performance. Speaker Jessica Cobbs is the Global Brand Director for UPS, overseeing the brand strategy department of this $54 billion company.  Cost:  $30 for members, $40 for non members; cost increases after October 11. Connect on Facebook; Twitter: @TriangleAMA.

October 22Raleigh Public Relations Society Monthly Luncheon, 11:45 a.m.-1:15 p.m. at The Midtown Grille, 4421-115 Six Forks Road, Raleigh. Cost: Members $12, guests $20, students $8. Connect on Facebook; Twitter: @RPRS.

October 23 Triangle AMA Healthcare Marketing SIG, 8:00-9:00 a.m. at MedThink Communications, 3301 Benson Drive, Fourth Floor, Raleigh. Join other Triangle AMA members at the Triangle AMA Social Media Special Interest Group (SIG) to discuss the latest trends and tips relating to marketing in a time of Healthcare reform. Cost: Free for members, $10 for non-members. Connect on Facebook; Twitter: @TriangleAMA.

October 24 – Triangle AMA Digital Marketing and Analytics SIG, 6:00-7:00 p.m. at Method Savvy, 502 Rigsbee Avenue Suite 205, Durham. Join other results oriented marketers for the Digital Marketing & Analytics SIG for an open discussion with AMA members focused on how analytical thinking can inform the marketing process. Cost: Free for members, $10 for non-members. Connect on Facebook; Twitter: @TriangleAMA.

October 24AAF-RDU MasterClass Series Suits vs. Creatives: Battleground to Higher Ground, 6:30-8:30 p.m. at Doubletree by Hilton Raleigh-Cary, 500 Caitboo Avenue, Cary. In advertising things don’t always go as planned, tempers flare and conflicts will arise. Come hear Cami Travis-Groves’ step-by-step fail-proof process to diffuse tantrums and move forward with solutions suits and creatives can live with. Cost: Free for members, $35 non-members. Connect on Facebook; Twitter: @AAFRDU.

October 29SEO – What You Need to Know Meetup: Essential SEO for Ranking in 2014, 6:30-8:30 p.m. at McKimmon Conference & Training Center, 101 Gorman Street, Raleigh. Come find out what are the strategies and tactics that will lead to success in 2014. The days of “tweaking your meta tags” are over and lots of hard work lies ahead. Free. Host Phil Buckley is on Twitter: @1918.

No Triangle-area marketing or program events in September (or not yet posted):

Please send event info or corrections to patrick at insidetrianglecomms.comOur LinkedIn group is Triangle PR and Marketing Professionals. 

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